About the Client
Location: Madrid, Spain
GAGAWA is a global chicken-focused restaurant chain with over 275 locations worldwide. As they expanded into Spain, launching their first restaurant in Madrid, the team aimed to create a modern, engaging dining experience for new customers.
Challenge
GAGAWA Spain needed a high-impact solution to:
- Display dynamic menus with eye-catching visuals
- Provide real-time content updates
- Elevate the customer experience starting from the counter
Menus play a key role in first impressions—driving customer interest and boosting food sales. The team needed a reliable, low-maintenance solution to deliver both performance and visual appeal.
Solution
GAGAWA selected the Innex CD Series commercial displays to transform their restaurant experience.
- Five 43″ CD displays were installed vertically, side-by-side, for a bold, full-menu lineup.
- An additional 55″ display was mounted on a side wall to feature seasonal highlights and promotions.
Results & Benefits
Vibrant Visuals That Drive Engagement
The CD Series delivers crisp 4K resolution, 500 nits brightness, matte, anti-reflection surface (25% haze), and 178° wide viewing angle.
Menus remain clear and vibrant from any customer position, ensuring maximum visibility and impact.
Modern, Seamless Design
- Ultra-slim bezels create a clean, unified menu display
- Sleek and space-efficient—no bulky hardware or distractions
24/7 Performance & Easy Management
- Built for continuous operation in high-traffic environments.
- Supports both portrait and landscape orientations to fit various display needs, from menu boards to promotional signage.
- Staff can easily update content from a laptop using Innex’s complimentary management software—from seasonal menu changes to weekly specials.
Impact
Improved Efficiency, Stronger Branding, and Customer Engagement
With Innex CD Series, GAGAWA has:
- Elevated their brand presentation
- Enhanced the in-store dining experience
- Streamlined menu management across locations
